Whilst Vended, Graphic Nature and Lake Malice all sound very different, they share two very important pieces of DNA. Firstly, they are building their fanbases online utilising direct social media interaction as opposed to stagnant record label endorsed marketing technics. That true kinship and ownership comes across loud and clear tonight and the power dynamic between artist and fan seems to exist on a much more unified plane. The other unifying factor is the diversity and variance of their musical reference points.
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